September 22, 2024

UConn women’s basketball player Caroline Ducharme has new NIL deal with Bumble

UConn #UConn

The newest deal has Ducharme swiping for more than steals on the court.

Ducharme has become one of 50 student ambassadors for Bumble, a social media app that fosters connections. Whether its for romantic relationships, platonic friendships, or business networking, the app serves a purpose for everyone.

It works like other dating apps, with the user can swipe right if they wish to interact with someone but if they are uninterested they would swipe left. If two people swipe right on each other, it is considered a match.

Bumble announced this summer that it was partnering with 50 women in college athletics to honor the 50th anniversary of Title IX. The NIL deal for Ducharme and the other athletes will include events, media, and serving as campus ambassador.

Ducharme shared the news of her new NIL deal on Instagram this week. Teammate Paige Bueckers replied with a bumblebee emoji and Amari DeBerry commented, “Buzz buzz buzz” and “C-Bumble.”

In her hive of NIL deals, Ducharme has secured other promotions with ISlide and Degree Deoderant. The deal with Degree is part of the company’s Year 2 #BreakingLimits campaign. She was one of 18 college athletes selected for the #BreakingLimits team and will have access to a mentorship program with executives from Unilever, Degree’s parent company.

Ducharme, who had hip surgery after her freshman season, averaged 9.8 points, 3.2 rebounds and 1.2 assists last year. The Massachusetts native hired an agent before her first college season to handle NIL activity.

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