Pop superstar Ed Sheeran agrees one-year sponsorship deal with his boyhood club Ipswich Town
Ed Sheeran #EdSheeran
Ipswich Town have signed up one of the world’s biggest music artists in Ed Sheeran to sponsor the front of their shirts for next season.
The Suffolk-born, Tractor Boys fan will have his album logos adorned across the front of the club’s shirts after the League One side announced the deal on Thursday.
Four-time Grammy winner Sheeran still lives in the area despite his massive global success, and it appears his boyhood club holds a place close to his heart.
Ed Sheeran has been announced as the new shirt sponsor of his boyhood club Ipswich Town
Sheeran (centre, with his wife Cherry Seaborn, reportedly has a box at Portman Road
The logo which will be seen on the front of both the men’s and women’s shirts next season compromises of +, x and ÷, which are the titles of Sheeran’s first three albums, as well as a minus sign and an equals sign – perhaps hints at upcoming records from the 30-year-old.
Speaking following the announcement, the Shape of You singer said: ‘The Football Club is a big part of the local community and this is my way of showing my support.
‘I have always enjoyed my trips to Portman Road and I’m looking forward to going back there as soon as supporters are allowed into stadiums again.
‘With the new owners from the US coming in, there are sure to be exciting times ahead for Ipswich fans, including myself. Hopefully we can stop being sloightly on the huh!’
Sheeran has worn Ipswich shirts on stage before, while performing in front of thousands
The four-time Grammy winner is yet to reveal what the meaning of the logos on the shirt is
Sheeran has been spotted on numerous occasions at Portman Road alongside his wife Cherry Seaborn, and is reported to have a box at the stadium.
The A Team singer, who says the meaning behind the logo on the shirt will be revealed soon, joins an elite list of musical artists who have sponsored football teams, including Wet Wet Wet, Def Leppard and the Super Furry Animals.
Ipswich are set for a third season in League One after a disappointing campaign, but were recently taken over by an American consortium.
This season, they have missed out on the play-offs and are currently ninth in the division with one match left to play.
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