Gemma Collins goes full Baywatch swimsuit glam in ode to Pamela Anderson’s iconic CJ Parker

The TV star and entrepreneur looked fabulous in fiery red (Picture: Instagram/gemmacollins/Getty)

Gemma Collins has embraced the summer holiday vibes of August by posting a glam Baywatch-inspired photo of herself on the beach.

Sharing the stunning shot to her Instagram, the original Towie star simply wrote: ‘BAYWATCH BABY 💋,’ letting the picture do most of the talking.

Posing in front of a backdrop of sand and glittering waves, Gemma wowed in a fire engine red swimming costume with draped shoulder detailing.

Posing with one hand on her hip and her blonde hair loosely curled, the 41-year-old also accessorised with gold hoop earrings and a pair of her trademark thick lashes, while she kept her manicure pink.

The star held one of the TV series’ iconic red floats in her other hand, emblazoned with ‘Lifewatch’ as she channelled her fellow blonde bombshell Pamela Anderson, known for playing CJ Parker in five seasons of the hit TV show.

A throwback from her 2018 campaign with Boohoo, Gemma wasn’t the only one revelling in the nostalgia as her post drew a flock of admiring comments.

Complete with prop, she was doing her best Pamela Anderson as CJ Parker (Picture: Fremantle Media/REX/Shutterstock)

‘Queen 👸 ❤️🔥,’ wrote Tessa Hartmann, while Desperate Scousewives star Amanda Harrington left a heart and a fire emoji.

‘More like, Bae Watch 😍❤️,’ commented the official Towie TV show account, where the GC was a cast member from 2011 until 2019.

A popular show on screens for years, Baywatch also furthered the career of star David Hasselhoff, running from 1989 until 1999 before swapping locations and rebranding to Baywatch: Hawaii until 2001.

Baywatch was revived for a not very well received film in 2017 (Picture: Paramount Pictures)

Spin-off series Baywatch Nights had two seasons from 1995 to 1997.

In 2017, the franchise was revived with a comedy film starring The Rock, Zac Efron and Alexanda Daddario, who teamed up with returning actor Hasselhoff.

Gemma has been making the most of the outdoors during the recent hot weather (Picture: Instagram/gemmacollins) More: Trending

Gemma previously enjoyed the UK’s sweltering July heatwave in a leopard print bikini from her own New Look range as she lounged around her pool and whacked the barbeque out.

In May, the businesswoman was forced to quit her debut musical theatre role as Mama Morton in Chicago after an old injury flared up during rehearsals, leaving her ‘inconsolable’ and ‘in floods of tears’.

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