September 22, 2024

Drake, Usher to headline J. Cole’s Dreamville Festival

JCOLE #JCOLE

Dreamville Festival 2022. Photo: Alexis Clinton/Axios

J. Cole’s Dreamville Music Festival announced its lineup Tuesday, proving, yet again, that Raleigh is for real cool.

Driving the news: The event is April 1-2. Two-day passes are on sale now starting at $249.

  • Saturday’s lineup includes Usher, Ari Lennox, Jessie Reyez, City Girls and Sean Paul.
  • Drake will headline with J. Cole Sunday. Waka Flocka Flame, Burna Boy, Summer Walker and others will also perform that day.
  • Why it matters: Dreamville, along with other major events the city has hosted in recent years, has helped Raleigh shed its reputation as a sleepy capital city.

    By the numbers: Last year, Dreamville reported 80,000 visitors, with tickets sold in all 50 states, plus Washington, D.C. and the U.S. Virgin Islands, as well as 20 countries.

  • Wake County hotels saw occupancy rates of 92% on the Saturday of the event, the visitors bureau said.
  • 💭 Lucille’s thought bubble: I lost all focus Tuesday when this lineup was announced, partially because I’m really proud of my city and partially because I’m pumped to see at least half of the artists performing.

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