September 20, 2024

Don’t like pronoun badges? You can go, Halifax tells customers

Halifax #Halifax

Halifax has suggested that customers close their accounts if they oppose a policy allowing staff to display their personal pronouns on name tags.

The bank tweeted a picture of a name badge with the pronouns she/her/hers and the caption: “Pronouns matter.” In response to complaints the social media team said that Halifax wanted to “open the conversation around gender identity. We care about our customers and colleagues’ individual preferences. For us, it’s a very simple solution to accidental misgendering.”

Pronoun badges to ensure that customers do not refer to staff by the wrong gender are recommended by the LGBT charity Stonewall. They are optional at Halifax.

The bank told two vociferous critics: “We strive for inclusion, equality and, quite simply, in doing what’s right. If

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