CAFU strengthens its customer value proposition by adding a digital solution car insurance

DUBAI, UNITED ARAB EMIRATES: CAFU, the first on-demand fuel delivery and car services provider in the MENA region, has today announced the addition of a digital solution for vehicle insurance.

CAFU’s new and unique digital solution for finding vehicle insurance is part of a strategic partnership with Tokio Marine (Tokio Marine & Nichido Fire Insurance Co Ltd.), a multinational insurance holding company that allows CAFU users the ability to sign-up for car insurance services at the click of a button. This partnership is central to CAFU’s founding ethos of finding a more convenient way of doing things.

The entirely digital insurance policy includes seven products with a range of features, alternatives, and services that make driving more convenient for vehicle owners. With this new and innovative solution, CAFU customers will be able to choose their preferred level of coverage, receive instant quotes from Tokio Marine, process payments, and obtain their policy – all from the convenience of their smartphone and at competitive prices.

Alaa El Huni, Chief Business Officer at CAFU said: “Through our partnership with Tokio Marine, we are delighted to take the hassle out of vehicle insurance for our customers through a quick and seamless digital platform. This new service brings us one step closer to becoming a holistic option for vehicle related services, from maintenance, repairs, and servicing, to refueling, using cutting-edge technology and mobility advanced solutions. We continue to harness technology solutions to strengthen our customer value proposition in line with our ethos of finding ‘a better way to do things’”.

Takako Matsuo, Senior Manager – Direct Business, Marketing at Tokio Marine added: “CAFU’s revolutionary services resonate with Tokio Marine’s commitment to innovation and offering premium services to customers. We have developed an insurance product tailored specifically to CAFU’s customers and is backed by Tokio Marine’s more than 140 years of experience and solid credit ratings.”

CAFU developed a platform with a consistent value proposition that will allow its users to use, adapt, and participate. Since its founding in 2018, CAFU has been committed to advancing innovation, promoting ease, and providing its customers with time saving services. Since launching, CAFU has expanded into neighboring Emirates offering services for all your vehicles needs and is fast approaching its 10 millionth fill-up.

To find out more information, visit https://www.cafu.com/insurance.

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About Tokio Marine:

Tokio Marine Insurance was founded in 1879 in Japan and has since grown to offer an extensive selection of insurance products and solutions in 46 countries around the world. Operating in the UAE since 1976, under the sponsorship of Al Futtaim Development Services Co. LLC, Tokio Marine has established itself as a trusted and reliable provider of insurance solutions to its customers.

Tokio Marine has made significant investments in technology and innovation, thus strengthening their positioning of being at the forefront of the insurance industry. By leveraging cutting-edge technology, Tokio Marine has been able to improve customer experiences, increase efficiencies, and present a more comprehensive range of services.

The commitment to consistently innovate and adopt new technologies has helped Tokio Marine stay ahead of the curve and provide high-quality insurance products and services to its customers.

For more information, please visit: https://www.tmnf.ae

About CAFU:

CAFU is one of the world’s leading global fuel delivery and vehicle services platform. Since its launch in Dubai in 2018, CAFU has continued to drive innovation, champion convenience, and give back to its customers the most precious commodity of all – time. 

Recognized as leading innovator in driving new delivery services in Fast Company ME’s 2022 “Most Innovative Companies” list and ranked number one in the 2021 LinkedIn Top Startups List, CAFU continues to make life better through greater car connectivity, predictive-enabled features, and innovation evolving the consumer experience and ease of use to make operating a car simpler and smarter.

Beginning with on-demand refuelling, CAFU continues to disrupt the status quo, connecting customers to an ever-growing roster of convenience-driven services, including on-demand car washes, battery, tyre, and engine oil change services delivered anytime, anywhere. The CAFU application is available to download on Android and iOS. To find out more, visit https://www.cafu.com.

For more information, please contact: Arzoo Sippy asippy@webershandwick.com