Dior Beauty Launches ‘Le Baume’ Campaign With Jisoo from Blackpink, Emma Raducanu, And More

In case you missed it, Dior Beauty has recently introduced ‘Le Baume’, a new soon-to-be iconic skincare accessory with its new campaign leaders being Blackpink’s Jisoo, professional tennis player Emma Raducanu, South Korean actor and singer Cha Eunwoo, and Nigerian model Nonso. From commanding centerstage to power playing across tennis courts, Dior Beauty makes it known that Le Baume is made for all skin types, styles, and occasions with its universal, unisex, and multi-purpose formula.

Courtesy of Dior Beauty Courtesy of Dior Beauty

Created for a new generation of skincare lovers with packed and busy lifestyles, Le Baume is formulated to nourish, hydrate and soothe the hands, lips, and body–providing relief to those who need it the most. With its rich and velvet-like appliance and bandage-effect texture, it provides all types of skin the reinforcement and comfort it needs to deal with everyday stressors.

Courtesy of Dior Beauty

After the creation of their recover and repair cream Cica Balm, Dior Beauty seeks to renovate their award-winning formula with Le Baume to provide more versatility, cleanliness, and repair to the skin. Its 3-in-1 technology, along with its 95% natural origin and high-performing ingredients, seeks to hydrate and rejuvenate even the most sensitive skin types subjected to external elements.

Courtesy of Dior Beauty Courtesy of Dior Beauty

And with its travel-friendly and eco-designed packaging, Le Baume’s super chic and portable accessory emphasizes that taking care of your skin should always be an on-the-go priority. With Dior Beauty’s new campaign for the key product aiming to reinvent and shatter the conventional rules of skincare, Le Baume propels the game of skincare into a new direction– one that allows for luxury beauty and inclusivity to coexist. 

The Dior ‘Le Baume’ is now available for purchase at Dior.com